The global Market for Extra Virgin Olive Oil is experiencing strong expansion, driven by rising health awareness and growing consumer demand for premium, unrefined fats. Although frequent price volatility and harvest fluctuations stemming from climate conditions present challenges in traditional Mediterranean producing regions, the sector continues to thrive through premiumization. Increasing interest in organic, early-harvest, and high-phenolic offerings has elevated EVOO from a basic cooking staple to a valued specialty product. To meet changing market demands, producers are increasingly emphasizing traceability—such as Protected Designation of Origin (PDO) certifications and transparent origin labeling—to reassure buyers of authenticity. Concurrently, continuous export growth into non-traditional territories, particularly across North America and Asia-Pacific, is accelerating global distribution and establishing EVOO as an essential component of high-end retail and modern food service.
Wine as a Mirror: The Lesson EVOO Must Learn On the occasion of the launch of the 2025/2026 harvest, Agustín Santolaya, general manager of Aubocassa and one of the founding partners of the association, provides a snapshot of the high-end olive oil sector and clearly points out what the ultimate
The Temple of EVOO in Turkey: What Can Be Found in This Library? The concept of the EVOO Library has come to life in the Turkish city of Izmir, marking a global milestone as the first institution of its kind dedicated exclusively to the preservation and tasting of this “liquid
The Negev Desert’s Agricultural Miracle: Innovation and Irrigation in Arid Zones Israel’s olive oil production project at Kibbutz Sde Boker represents a modern, sustainable reinterpretation of David Ben-Gurion’s historic vision to make the Negev Desert bloom, transforming a seemingly hostile environment of sand and stones into an oasis of high-precision
How Does Greek EVOO Combat Inflammation According to Science? Consuming high-quality olive oil represents one of the most transformative decisions a family can make to protect their overall well-being and enhance their long-term quality of life. According to experts and prominent producers, Greek olive oil is not merely a culinary
Why Does the International Quality Seal (QvExtra!) Make a Difference When Choosing Premium EVOO? Extra virgin olive oil (EVOO) has been historically recognized for its cardiovascular benefits, but now, for the first time in Spain, a group of 36 high-quality national brands has managed to legally certify on their labels
Why Are New Regions in Southern Argentina Achieving World-Class EVOO? Argentina’s EVOO sector is undergoing a historic transformation thanks to the expansion of olive growing into Patagonia, a phenomenon driven by climate change and the need to seek alternative territories. Historically concentrated in warm provinces like Catamarca and La Rioja,
What Are Korean Consumers Looking For When Buying EVOO? The South Korean market is experiencing a true gastronomic revolution driven by the search for a healthier diet and the progressive adoption of Western customs. In this changing scenario, premium olive juice has established itself as one of consumers’ favorite products,
The Impact of Craft Beer with EVOO: Discover the Trend Revolutionizing the Craft Market The agrifood innovation sector has just witnessed a historical milestone with the launch of a beverage that fuses two of the greatest treasures of our gastronomy. The prestigious Extremaduran firm Aceites Clemen, in a strategic alliance
International Triumph for Peruvian EVOO: Gold Medal in London The quality, innovation, and differentiation of the South American olive sector have reached a new historic milestone. Peruvian extra virgin olive oil from the Santolivo brand has been awarded a prestigious Gold Medal in the “Quality” category at the London International
Swiss EVOO: Expansion of Cultivation North of the Alps Climate change and rising global temperatures are transforming the Swiss agricultural landscape, allowing the production of Swiss EVOO to flourish beyond its traditional southern regions. Regions north of the Alps, such as the basins of Lakes Geneva and Zurich, are home
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